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Domain
Employer branding
Location
Australia
The brief was to define what makes Domain a great place to work and build a visual system upon which Domain can attract, retain and empower the best talent.
From staff surveys and insights we collected valuable information on what makes Domain a great place to work. From this we created a system that could work along side the main Domain brand to attract and retain key talent.
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To engage new hires and to tell the brand’s story we developed Domain’s first set of illustrations. This also adds a human touch and personality, while capturing the rewards, benefits and team spirit at Domain.
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